LI, L.; KANG, K. Discovering online Chinese consumers’ impulse buying in live streaming by the theory of planned behavior. Journal of Economic Analysis, [S. l.], v. 3, n. 2, p. 121–133, 2023. DOI: 10.58567/jea03020008. Disponível em: http://anser.press/index.php/JEA/article/view/545. Acesso em: 3 apr. 2025.